I would like to take this time to warmly welcome you to the CSR website. The concept and definition of Corporate Social Responsibility (CSR), has evolved over the past few years. It has progressed from social and environmental concerns to much broader concerns that include responsibility towards our internal stakeholders (investors, customers, suppliers and employees) and external stakeholders (community and environment). While giving back to the community has always been a guiding principle of The Group, we, too, have evolved and better understand our role as a business in society in terms of the impacts of our activities, wherever we operate. The framework of our activities has moved towards a more sustainable approach. All of our CSR programs are based on innovative, long-term self-help ideas that will provide a value-adding impact on our stakeholders.
We realize that our success, as a business, is reflected not only in our financial performance but also in our ability to addressed sustained development. Furthermore, we believe that success will not be sustained without pure intentions and God’s blessings. It is sustained success that will allow us to maximize returns to shareholders, which, in turn, will allow us to contribute more to the societies in which we operate.
We have instituted “Pledges” and “Bridges” that promise all our stakeholders - both internal and external, our solid commitment towards our corporate social responsibility. With our Pledges we undertake the guarantee that all contracts will be honored – between employees, suppliers, vendors, and partners alike. With our Bridges we are initiating a variety of programs specifically designed for long-term community development. Our Bridges are innovative, action-oriented self-help programs to provide opportunities for the less fortunate to cross the path towards self-reliance and self-productivity.
